Sample morning brief. Fictional studios and numbers. Back to the Mindbody page
Kindred Yoga + PilatesOwner · Sun, Oct 11
Data through Saturday, October 10
Revenue is on pace for $397,812 this month, -1% vs last year. The main thing to look at today: Canyon Road Studio, membership cancellations 15 over the last 7 days vs 5.8 in a typical recent week (+161%). 1 more item below.
Revenue this month
$123,100
 through Oct 10
On pace for
$397,812
-1% vs last year, same studios
Active members
2,797
+18% vs last year
Revenue, last 7 days
$85,345
-4% vs prior 7 days
Revenue this month
Running total, all studios
$397,812
projected · Last October: $354,634
ActualProjectedLast October
Revenue this month: actual, projected and last october
Oct 1
▲ TodayOct 31
Last October had 5 of today's 6 studios open. Same studios only: -1% vs last year.
Needs attention
Canyon Road Studio
Membership cancellations 15 over the last 7 days vs 5.8 in a typical recent week (+161%).
Read the cancellation reasons and look for a shared cause such as a schedule change, an instructor leaving or a price increase.
Old Town Studio
Class fill rate 36% over the last 7 days vs 64% in a typical recent week (-44%).
Also: Revenue -39%, Visits -44%.
Look at which time slots and instructors emptied out, and whether the schedule changed this week.
Who is doing this well: Bayview Studio is at 6 on membership cancellations, vs 15 at Canyon Road Studio.
Going well
Hillcrest Studio
Intro offers sold 45 over the last 7 days vs 15.2 in a typical recent week (+195%).
Check which ad, partner or referral source drove the change, and keep the follow-up calls on pace.
Bayview Studio
Intro offers sold 17 over the last 7 days vs 10.5 in a typical recent week (+62%).
Check which ad, partner or referral source drove the change, and keep the follow-up calls on pace.
Active members
All studios, last 12 months
2,797
+18% vs last year
This yearLast year
Active members, this year and last year by month
NovDecJanFebMarAprMayJunJulAugSepOct
Scale starts at 1,800.
By studio
Last 7 days
Each number is compared with the same days in recent weeks. Sent by Mainspring Data.